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When someone shares with you something of value, you have
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an obligation to share it with others..."
" Success is not a Long jump nor a High jump ,its a Marathon of Steps"
A news reporter asked Ratan Tata as to why Tatas are not making
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as much money as Reliance. He was said to have replied,
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“We are industrialists. They are businessmen.
What TATA did to 26/11 Mumbai victims?
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Pl. do not delete. A must read Topic for all Indians
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LET THE WORLD KNOW WHAT IS
"CORPORATE SOCIAL RESPONSIBILITY"?
THE NEWS WE DO NOT KNOW!
. The Tata Gesture
1. All category of employees including those who had completed
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even 1 day as casuals were treated on duty during the time
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the hotel was closed.
2. Relief and assistance to all those who were injured
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and killed
3. The relief and assistance was extended to all those who
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died at the railway station, surroundings including the
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“Pav- Bha ji” vendor and the pan shop owners.
4. During the time the hotel was closed, the salaries were
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sent by money order.
5. A psychiatric cell was established in collaboration with
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Tata Institute of Social Sciences to counsel those who needed
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such help.
6. The thoughts and anxieties going on people’s mind was
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constantly tracked and where needed psychological help
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provided.
7. Employee outreach centers were opened where all help,
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food, water, sanitation, first aid and counseling was provided.
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1600 employees were covered by this facility.
8. Every employee was assigned to one mentor and it was that
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person’s responsibility to act as a “single window” clearance for
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any help that the person required.
9. Ratan Tata personally visited the families of all the 80
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employees who in some manner – either through injury or
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getting killed – were affected.
10. The dependents of the employees were flown from outside
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Mumbai to Mumbai and taken care off in terms of ensuring
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mental assurance and peace. They were all accommodated
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in Hotel President for 3 weeks.
11. Ratan Tata himself asked the families and dependents –
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as to what they wanted him to do.
12. In a record time of 20 days, a new trust was created by
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the Tatas for the purpose of relief of employees.
13. What is unique is that even the other people, the railway
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employees, the police staff, the pedestrians who had nothing
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to do with Tatas were covered by compensation. Each one of
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them was provided subsistence allowance of Rs. 10K per month
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for all these people for 6 months.
14. A 4 year old granddaughter of a vendor got 4 bullets in her
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and only one was removed in the Government hospital.
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She was taken to Bombay hospital and several lacs were spent
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by the Tatas on her to fully recover her.
15. New hand carts were provided to several vendors who
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lost their carts.
16. Tata will take responsibility of life education of 46 children
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of the victims of the terror.
17. This was the most trying period in the life of the organization.
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Senior managers including Ratan Tata were visiting funeral to
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funeral over the 3 days that were most horrible.
18. The settlement for every deceased member ranged from
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Rs. 36 to 85 lacs [One lakh rupees translates to approx
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2200 US $ ] in addition to the following benefits:
a. Full last salary for life for the family and dependents;
b. Complete responsibility of education of children and
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dependents – anywhere in the world.
c. Full Medical facility for the whole family and dependents
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for rest of their life.
d. All loans and advances were waived off – irrespective
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of the amount.
e. Counselor for life for each person
B. Epilogue
How was such passion created among the employees?
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How and why did they behave the way they did?
The organization is clear that it is not something that
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someone can take credit for. It is not some training and
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development that created such behavior. If someone suggests
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that – everyone laughs
It has to do with the DNA of the organization, with the way
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Tata culture exists and above all with the situation that
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prevailed that time. The organization has always been
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telling that customers and guests are #1 priority
The hotel business was started by Jamshedji Tata when he
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was insulted in one of the British hotels and not allowed
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to stay there.
He created several institutions which later became icons
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of progress, culture and modernity. IISc is one such institute.
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He was told by the rulers that time that he can acquire land
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for IISc to the extent he could fence the same. He could afford
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fencing only 400 acres.
When the HR function hesitatingly made a very rich proposal
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to Ratan – he said – do you think we are doing enough?
The whole approach was that the organization would spend
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several hundred crore in re-building the property – why not
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spend equally on the employees who gave their life?
This is NOT COVERED BY Any NEWS CHANNELS
Like JOKERS RUNNING AAJTAK, ZEE NEWS , IBN These People
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Busy SHOWING DOGS CATS and cricketers
Forward to all people who you know to show what Ratan Tata
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DID for his Employees and other Indians.
PASS ON TO YOUR FRIENDS!
LET THE WORLD KNOW WHAT IS "CORPORATE SOCIAL
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RESPONSIBILITY"?
People still go GA GA about Reliance and its Business Achievements.
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